Sunday, August 24, 2008

Buzz of the week: 18-Aug-08

1. Google/HTC readies Android-powered phone

Google is teaming with T-Mobile and HTC to launch a new interactive smartphone. The phone will feature a touch screen and a slide-out, five-row keyboard, The New York Times reported. The phone will run on Google's Android software and, like Apple's iPhone, allow consumers to download new applications. More here.

2. Gartner sees rise in telecom spending

The economy may be stuck in low gear, but telecom and IT spending will continue to be strong for at least the next three years, says research firm Gartner Inc. The firm expects 2008 spending to increase 8 percent to $3.4 trillion. "The U.S.-led economic downturn shows no sign of causing a recession in IT spending," said Jim Tully, an analyst with Gartner. Tully also said information technology spending rates will slow down in the coming years, "but the fundamentals remain strong (as) emerging regions, replacement of obsolete systems and some technology shifts are driving growth."

Services and telecom products are expected to continue to dominate IT spending budgets, and together should account for $2.8 billion of 2008's IT spending and almost $3 billion in 2009.

3. Apple issues iPhone fix

According to the BBC, Apple has released a software update, which it is believed aims to stop signal maintenance problems that result in dropped calls.
True to form, Apple has not said which bugs it has targeted. More here.

4. Google launches Youtube mobile advertising trial

In its continuing effort to monetize user-generated video aggregator site YouTube, web services giant Google is now testing display ads on selected YouTube mobile clips in the U.S. and Japan. "This is our first step in testing mobile advertising for YouTube," reads a post from YouTube product marketing manager Christine Tsai on the Google Mobile Blog. "It will give you a new way to interact with content on the go, while allowing us to learn how video viewers engage with mobile advertising. Our test advertisers will also have an additional branding tool at their disposal and the opportunity to reach the millions of people who visit YouTube every day on their phones." Tsai notes that Google plans to explore additional new approaches to mobile advertising in the weeks ahead. More here.



Thank you very much,


RamP!

No comments: