Wednesday, June 8, 2011

Reading list for Jun-2011

I'm visiting Austin. Shall have time on plane to read enough. This month's list therefore has couple of books more than normal.

Graceful
In "Graceful," a short ebook, Godin discusses the attitude, lifestyle, and aura of the new revolutionaries: the gracefuls.

"Graceful is artistic, elegant, subtle and effective. Graceful makes things happen and brings light but not heat."

Godin's "Graceful" is an inspiring read, not only because of its discussion of how consumers will gravitate towards art instead of stuff, but because his advice for assimilation into this new world is based on values and virtues. 





The Art of an Idea: And How It Can Change Your Life
As an award-winning playwright, author, and Worldwide Creative Director of TBWA, John Hunt has witnessed again and again the power of original thinking to transform both companies and individuals. In The Art of the Idea, Hunt addresses everyone from the global boardroom to the man on the street, bridging the gap with ease. Few can argue with Hunt's claim that it is ideas that move the world forward, and he refreshingly articulates that anyone can play: there is no hierarchy to original thinking.

The Art of the Idea provides a toolbox for achieving excellence and offers a new way of defining your world. By illustrating how to create space so ideas can breathe, it provides a lifeline to those who find themselves stuck in a rut. Unassuming, original, and accessible, the publication includes insights by this leader in creative thinking, and is accompanied by 20 original paintings and collages by the internationally acclaimed South African artist Sam Nhlengethwa. The Art of the Idea grants permission to trust your instincts, endure initial ridicule, and practice thinking as a team sport.

Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd

The science of brand building is typically identified with business products and services, but this book explains how personal and professional relationships can also be seen -- and managed -- in this very practical light. The authors present "personal brand management" as a real-life tool that creates and reinforces strong, enduring relationships fueled by core values and beliefs. Readers will gain more effective ways to communicate, techniques to understand and build powerful relationships, and guidelines to help them stay on course as they continually refine and improve their relationships.



Simplify Your Life
This book is fantastic for those who wish their lives to focus on doing and contributing and experiencing, rather than buying, consuming, storing, moving, weeding-through, tripping-over, collecting, and trying to impress. The format of this book also makes for a strange alternation between huge, life-changing choices (move to where you can be close to your workplace), and weirdly specific recommendations (stop using nail polish). I found some ideas to be defeatist and unhelpful.


The Dirty Dozen: The Twelve Words You Should Eliminate From Your Vocabulary

 We are our conversations!

We live in our daily conversations. That's what we do - we are either talking to someone or we are talking to ourselves. Our conversations have a HUGE influence on where we go in our life. Actually, way more than you think they do.

Our conversations can empower us or they can bring us down.

Our conversations are really what we are.

If that's the case, it is in our best interest to notice and eliminate (or reframe) a few words that might be hurting us. Author Raj Setty has picked 12 such words. With every word in the book, the author has a provided a brief commentary of why that word needs to be re-visited or reframed or simply eliminated from your vocabulary.

Please remember that when you eliminate these words for your vocabulary, you not only do so literally but also the way of thinking and actions that these words produce. And, that's what will make a difference!